What sets us apart is that we are a Direct to Customer site (D2C).
There are no middle-men between us. You can be rest assured of the best prices and premium quality. Our parent company Laxmi Apparels manufactures garments for us and for many other well-known brands. An in-house manufacturing unit ensures that we maintain our quality and are committed to offer value for money.
BY Clothing was founded in 2008 by Bhumi Charla with an intention to make fashion accessible and affordable to every household. Her fashion designing experience has brought us so far. Our journey so far has been very fulfilling with more than 10,000 happy customers. With an objective to reach out to a wider audience, the company decided to open its online store.
We are proudly a Made in India brand based in Mumbai, Maharashtra. Come and experience fashion with us and we are sure there will be no looking back. By Clothing is your ultimate partner in style.